MARKETING MANAGER

Description

This role is instrumental in driving brand success through the development and execution of innovative and impactful marketing campaigns. The Integrated Marketing Specialist will collaborate closely with key stakeholders to create and implement engaging campaigns across a variety of channels, including digital, social media, and events. This position requires a highly creative, data-driven, and results-oriented individual with a passion for marketing and a strong understanding of the evolving digital landscape

Responsibilities and Duties

* Collaborate with key stakeholders to develop and implement integrated marketing campaigns that align with business objectives and exceed key performance indicators. * Manage all aspects of digital marketing, including campaign planning, execution, media buying, content creation, copywriting, campaign tracking, and performance analysis. * Develop and implement social media strategies, build and maintain engaging online communities, and monitor social media trends. * Utilize data analytics tools (e.g., Amplify, Google Analytics) to analyze campaign performance, identify areas for improvement, and optimize marketing efforts for maximum impact. * Develop and execute public relations campaigns, craft engaging press releases, build relationships with media outlets, and organize media events. * Stay abreast of emerging trends in digital marketing, social media, and technology, and proactively explore new opportunities for innovation. * Manage relationships with agencies and vendors, ensuring timely delivery of high-quality deliverables and effective project management. * Provide guidance to the design team on non-digital marketing materials, overseeing the production process to ensure seamless execution. * Manage marketing budgets effectively, track expenses, and ensure all activities are aligned with allocated resources. * Adhere to all company policies, including corporate governance, workplace practices, and code of conduct, ensuring compliance with all relevant regulations. * Be willing to take on additional responsibilities as needed and demonstrate a proactive and adaptable approach to work.

Qualifications and Requirements

* Proven experience in digital marketing, with a strong understanding of website analytics, digital advertising platforms, and social media trends. * A strong desire to learn and adapt, with a keen interest in emerging technologies and trends, such as generative AI. * Excellent interpersonal and communication skills with the ability to effectively collaborate with cross-functional teams. * Meticulous attention to detail and a commitment to producing high-quality work. * Strong analytical and strategic thinking skills with the ability to develop and execute effective marketing strategies. * Excellent written and verbal communication skills with the ability to convey complex information clearly and concisely. * Experience in B2C marketing is preferred. * Prior experience working in a marketing agency is a significant advantage.

Working Condition

Salary

Basic Salary 6500