Marketing Executive

Description

We are seeking a proactive and organized Marketing Executive to provide support for product marketing and marketing communications (Marcomms). This role involves assisting with product marketing initiatives, executing Marcomms strategies, and organizing events to promote the corporate brand and products. The successful candidate will collaborate with various teams to develop impactful messaging, manage marketing materials, and ensure the seamless execution of events and campaigns.

Responsibilities and Duties

* Plan, develop, and execute marketing communication strategies and campaigns. * Develop, refine, and maintain product positioning, messaging, and key value propositions. * Create and manage marketing collateral, including product brochures, sales presentations, presentation slides, demonstration kits, fact sheets, and white papers. * Coordinate and organize internal and external marketing events, webinars, and trade shows, ensuring smooth execution from start to finish. * Coordinate and execute product launches and updates, ensuring timely and effective communication across all platforms. * Track, monitor, and analyze the performance of product marketing initiatives and campaigns, such as sign-up rates and lead generation, providing insights for optimization. * Support corporate marketing and communications efforts in managing public relations, social media outreach, and internal communications. * Manage corporate website and all social media platform content, including content development, website design, maintenance, and updates.

Qualifications and Requirements

* Bachelor’s Degree or Diploma in Marketing, Mass Communications, or a related field. * Minimum of three years of professional experience in marketing communications, product marketing, event management, or related fields. * Solid understanding of corporate and product marketing strategies and the ability to create engaging content. * Demonstrated ability to create compelling graphics, promotional materials, and videos that support marketing objectives. * Knowledge of digital marketing platforms, social media strategies, and email marketing tools. * Proficiency in design software (e.g., Adobe Creative Suite) and video editing tools (e.g., Adobe Premiere, Final Cut Pro) is a plus. * Ability to prioritize and manage multiple projects with strong attention to detail and adherence to deadlines. * Excellent written and verbal communication skills, with the ability to present ideas effectively and collaborate successfully with cross-functional teams. * Experience in the software or technology industry is a plus.

Working Condition

Salary

Basic Salary 4000