Marketing Executive

Description

This role focuses on developing and executing comprehensive marketing strategies across various channels, with a strong emphasis on digital platforms. The position involves market research, digital campaign management and optimization, data analysis, media relations, and budget management.

Responsibilities and Duties

* Develop and implement comprehensive marketing strategies that utilize various channels, including traditional media, events, and digital platforms. * Conduct market research to analyze market trends, competitor activities, and consumer behavior to inform the overall marketing strategy. * Develop and implement digital marketing strategies that primarily focus on online mediums, such as social media, email marketing, search engine optimization (SEO), and content marketing. * Manage and optimize digital advertising campaigns to effectively reach and engage target audiences online. * Utilize data analytics to track online performance, measure user engagement, and refine digital strategies based on real-time data insights. * Build and maintain relationships with media contacts to foster collaboration on promotional activities. * Collaborate with management to establish and monitor marketing budgets and expenditures.

Qualifications and Requirements

* Bachelor's degree or equivalent. * Minimum of two years of professional experience in a marketing department. * Demonstrated creativity and business acumen. * Effective communication and interpersonal skills. * Strong organizational and time-management skills. * Maturity and the ability to work effectively as part of a team.

Working Condition

Salary

Basic Salary 3500